Information and communication technologies are very complex and it is not easy for everyone to master all aspects of on line publishing. That is true. Isn’t it!
Surely, there is some sort of division of labor requested too. But, lessons drawn from experience show that only intensive, open and productive communication and collaboration between administrator and editorial board will produce good result. The both work on a common task. There is no search engine optimization or graphically appealing theme that should do work instead of academic rigor. in addition, if there is academic rigor and hard work and dedication of editorial board, the journal will not be visible if the system is often down. Even, much beyond that polarization of (a lack of ) success only mutual understanding of technology, editorial needs, plans, ambitions is something that creates ground for success.